Bespoke Digital Design
Hacoupian Clothing Industrial Unit designs and manufactures men’s clothing under the brand names Hacoupian and Norashen. The winner of more than 30 international awards over the past two years, Hacoupian has 24 store locations across Iran, including 8 in the capital city. The brand is headquartered in Tehran and has a workforce of 800 people.
“TPG created an exceptional solution whereby our sales and tracking improved. We were able to understand how our website influenced sales and better track our digital marketing spend. Our Tailor app helped to reduce our product rework and improve our customer service reviews, which we feel have helped us compete globally.”
With many customers opting to shop on mobile devices, Hacoupian needed a mobile-friendly e-commerce platform. We developed a custom responsive solution that provides users with an exceptional experience across all devices, including a function that changes the language based on the location of the IP address.
As a menswear company, it’s important that Hacoupian offer customers sizing support. Our innovative application is the world’s first one-click tool that can estimate measurements based on a photograph to create a bespoke suit.
To enhance the user experience and optimize Hacoupian sales, we developed plugins that enable customers to fully customize their suits to meet their needs.
The new digital DLS and UI Toolkit is implemented at TPG.
The TPG Connect app launches in app stores.
TPG Offroad Precision app launches in app stores.
Let’s make something great together.
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